Anda Creative teamed up with Fulcrum Footwear to establish their No Parking brand for a well-known fashion retailer. We started by creating a clean, youthful logo to appeal to trendy shoppers, while introducing the bold and adventurous characteristics of this new brand through the packaging and promotional designs.
The product packaging includes boxes and hang tags, each integrating the organic colors and lines. In addition to product packaging, we also designed a brand book, the shoe sock, and a series of in-store signage pieces featuring styled imagery of the footwear line.
Branding, Packaging, Print Design