‘Tis the Season for Seed CatalogsJuly 8, 2021
Albert Lea Seed needed some new attention-getting catalogs to help promote their lines of Winter Grains and Cover Crops. That’s where we stepped in. First, we mentally stepped into the minds of growers and farmers. This required boots, which, in our minds, are always easy to find in our sizes. Next, we stepped into a field of green, one foot in front of the other, noticing the clover making its way around each step. Ah-ha! We found our vantage point for the Cover Crops cover! Or is it covered cover crops?
Okay, okay, it doesn’t always happen that way. We can’t always direct the way our imaginations work, but one thing we know for sure is we always navigate our way to creative solutions. These catalog designs were no exception. Beautiful photography and graphic design, combined with concise and easy-to-find data make other brochures look like weeds. And just like weeds don’t lead to higher crop yields, mediocre marketing materials won’t lead to higher sales.
Albert Lea Seed’s marketing and branding materials needed to match the same level of quality as their products and services. They have some of the highest quality, purest seeds available, and we’re happy to help plant that information into the minds of current and prospective customers. No micro-chips, just good design, good branding, and good marketing. Good day!
We’d love to talk about your brand’s potential. Reach out today! We’ve got you covered.